We basically spent the last few months working our little white hineys off to get the site spiffy for Dragons Den. What a hoot it has been. Dragon Gavin Duffy, has a good blog and writes every week about the show. He’s kind of got our number in terms of doing Dragons Den in order to get publicity for the site. We knew that only some people got a feature slot on Dragons Den which is 8 minutes long, while others had to make do with 30 seconds.  So we knew we had to do something that stood out.  I did wear that crazy dress for the publicity.  But… we would’ve loved an investment also. Especially from Sean.  James loves him because he plays Judo, and me because he’s always making inappropriate jokes.

Filming the show  was nerve-wrecking but fun. It was done in January, when all the snow storms were hitting Dublin. The thing that didn’t really come across on the final show was the vibe in the Den. I thought the Dragons were great craic, and they were definitely friendlier and cooler in real life as what they come across on the telly. In the end, after nearly 1.5 hours of questioning we got our offers in. €20k for 50% of the business from Sarah, and €15k for 40% from Sean. The Dragons are shrewd investors. But so are we…. And as my native Saffers would say, nought brew. If I were watching the show and saw somebody else take that same offer, I would be shouting at the telly going “don’t be crazy!! say no say no!!”.

I do love P. She is great. But sometimes she gets us in a whole lot of trouble. Take for example, early one August morning, when she gleefully informed me that we had been entered as contestants on the infamous Dragon’s Den program.

I was not in favour. The Dragon’s are famous for ripping hapless entrepreneurs to pieces in front of a nationwide audience. There was no way I’d be up for that.

However. I do love her - and she is persuasive. Here are a few of the reasons why it would be a good thing to do.

1. Over half a million people watch the show. More importantly  - pretty much all of adland Ireland watches it.  There would never be a better chance to get our talent front and centre of so many eyeballs.
2. Thousands of small business owners watch the show.  They produce tens of thousands of pieces of advertising every year and many of those go on radio or TV - not to mention podcasts, audio-books etc etc.  Going on the box would mean they would know where to come when they needed voice talent for their promotions.
3. It would be a hoot.

I love hoots.  They are great craic.  And its true that we owe it to you guys to get the most profile possible for you.

So this Thursday night we are setting forth onto the airwaves.  Wish us luck and tune in.